Course Modules: MGMT-2243-40305

Getting Started

Getting Started Getting Started

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About Your Instructor About Your Instructor 1

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Wall Street Journal Student Rate Wall Street Journal Student Rate 2

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Being Successful in this Course-2 Being Successful in this Course-2 3

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Textbook Information-2 Textbook Information-2 4

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Getting Started with Canvas-2 Getting Started with Canvas-2 5

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Canvas Quick Links-2 Canvas Quick Links-2 6

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Online Learning Resources-2 Online Learning Resources-2 7

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Tech Services & Computer Resources-2 Tech Services & Computer Resources-2 8

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Chapter 1: The Entrepreneurial Perspective

Chapter 1: The Entrepreneurial Perspective Chapter 1: The Entrepreneurial Perspective

External Url

Introduction Introduction 1

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External Url

1.1 Entrepreneurship Today 1.1 Entrepreneurship Today 2

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External Url

1.2 Entrepreneurial Vision and Goals 1.2 Entrepreneurial Vision and Goals 3

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External Url

1.3 The Entrepreneurial Mindset 1.3 The Entrepreneurial Mindset 4

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Attachment

OSX_Entrepreneurship_Ch01_PPT.pptx OSX_Entrepreneurship_Ch01_PPT.pptx 5

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Discussion Topic

Ch. 1 Discussion Ch. 1 Discussion 5 6

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Chapter 2: The Entrepreneurial Journey and Pathways

Chapter 2: The Entrepreneurial Journey and Pathways Chapter 2: The Entrepreneurial Journey and Pathways

External Url

Introduction Introduction 1

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External Url

2.1 Overview of the Entrepreneurial Journey 2.1 Overview of the Entrepreneurial Journey 2

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External Url

2.2 The Process of Becoming and Entrepreneur 2.2 The Process of Becoming and Entrepreneur 3

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External Url

2.3 Entrepreneurial Pathways 2.3 Entrepreneurial Pathways 4

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External Url

2.4 Frameworks to Inform Your Entrepreneurial Path 2.4 Frameworks to Inform Your Entrepreneurial Path 5

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Attachment

OSX_Entrepreneurship_Ch02_PPT.pptx OSX_Entrepreneurship_Ch02_PPT.pptx 6

attachment 4096731 0

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Assignment

Ch 2 Video Response Ch 2 Video Response 8 7

assignment 4096732 1

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Chapter 3: The Ethical and Social Responsibilities of Entrepreneurs

Chapter 3: The Ethical and Social Responsibilities of Entrepreneurs Chapter 3: The Ethical and Social Responsibilities of Entrepreneurs

External Url

Introduction Introduction 1

external_url 4096733 0

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External Url

3.1 Ethical and Legal Issues in Entrepreneurship 3.1 Ethical and Legal Issues in Entrepreneurship 2

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External Url

3.2 Corporate Social Responsibility and Social Entrepreneurship 3.2 Corporate Social Responsibility and Social Entrepreneurship 3

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External Url

3.3 Developing a Workplace Culture of Ethical Excellence and Accountability 3.3 Developing a Workplace Culture of Ethical Excellence and Accountability 4

external_url 4096736 0

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Attachment

OSX_Entrepreneurship_Ch03_PPT.pptx OSX_Entrepreneurship_Ch03_PPT.pptx 5

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Discussion Topic

Ch 3 Discussion Ch 3 Discussion 4 6

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Chapter 4: Creativity, Innovation, and Invention

Chapter 4: Creativity, Innovation, and Invention Chapter 4: Creativity, Innovation, and Invention

External Url

Introduction Introduction 1

external_url 4096739 0

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External Url

4.1 Tools for Creativity and Innovation 4.1 Tools for Creativity and Innovation 2

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External Url

4.2 Creativity, Innovation, and Invention: How They Differ 4.2 Creativity, Innovation, and Invention: How They Differ 3

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External Url

4.3 Developing Ideas, Innovations, and Inventions 4.3 Developing Ideas, Innovations, and Inventions 4

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Attachment

OSX_Entrepreneurship_Ch04_PPT.pptx OSX_Entrepreneurship_Ch04_PPT.pptx 5

attachment 4096743 0

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Assignment

Ch 4 Paper Ch 4 Paper 13 6

assignment 4096744 1

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Chapter 5: Identifying Entrepreneurial Opportunity

Chapter 5: Identifying Entrepreneurial Opportunity Chapter 5: Identifying Entrepreneurial Opportunity

External Url

Introduction Introduction 1

external_url 4096745 0

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External Url

5.1 Entrepreneurial Opportunity 5.1 Entrepreneurial Opportunity 2

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External Url

5.2 Researching Potential Business Opportunities 5.2 Researching Potential Business Opportunities 3

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External Url

5.3 Competitive Analysis 5.3 Competitive Analysis 4

external_url 4096748 0

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Attachment

OSX_Entrepreneurship_Ch05_PPT.pptx OSX_Entrepreneurship_Ch05_PPT.pptx 5

attachment 4096749 0

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Assignment

Ch 5 Discussion Ch 5 Discussion 4 6

assignment 4096750 1

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Chapter 6: Problem Solving and Need Recognition Techniques

Chapter 6: Problem Solving and Need Recognition Techniques Chapter 6: Problem Solving and Need Recognition Techniques

External Url

Introduction Introduction 1

external_url 4096751 0

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External Url

6.1 Problem Solving to Find Entrepreneurial Solutions 6.1 Problem Solving to Find Entrepreneurial Solutions 2

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External Url

6.2 Creative Problem Solving Process 6.2 Creative Problem Solving Process 3

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External Url

6.3 Design Thinking 6.3 Design Thinking 4

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External Url

6.4 Lean Process 6.4 Lean Process 5

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Attachment

OSX_Entrepreneurship_Ch06_PPT.pptx OSX_Entrepreneurship_Ch06_PPT.pptx 6

attachment 4096756 0

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Assignment

Ch 6 Video Ch 6 Video 8 7

assignment 4096757 1

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Chapter 7: Telling Your Entrepreneurial Story and Pitching the Idea

Chapter 7: Telling Your Entrepreneurial Story and Pitching the Idea Chapter 7: Telling Your Entrepreneurial Story and Pitching the Idea

External Url

Introduction Introduction 1

external_url 4096758 0

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External Url

7.1 Clarifying Your Vision, Mission, and Goals 7.1 Clarifying Your Vision, Mission, and Goals 2

external_url 4096759 0

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External Url

7.2 Sharing Your Entrepreneurial Story 7.2 Sharing Your Entrepreneurial Story 3

external_url 4096760 0

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External Url

7.3 Developing Pitches for Various Audiences and Goals 7.3 Developing Pitches for Various Audiences and Goals 4

external_url 4096761 0

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External Url

7.4 Protecting Your Idea and Polishing the Pitch through Feedback 7.4 Protecting Your Idea and Polishing the Pitch through Feedback 5

external_url 4096762 0

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External Url

7.5 Reality Check: Contests and Competitions 7.5 Reality Check: Contests and Competitions 6

external_url 4096763 0

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Attachment

OSX_Entrepreneurship_Ch07_PPT.pptx OSX_Entrepreneurship_Ch07_PPT.pptx 7

attachment 4096764 0

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Discussion Topic

Ch 7 Discussion Ch 7 Discussion 4 8

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Chapter 8: Entrepreneurial Marketing and Sales

Chapter 8: Entrepreneurial Marketing and Sales Chapter 8: Entrepreneurial Marketing and Sales

External Url

Introduction Introduction 1

external_url 4096766 0

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External Url

8.1 Entrepreneurial Marketing and the Marketing Mix 8.1 Entrepreneurial Marketing and the Marketing Mix 2

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External Url

8.2 Market Research, Market Opportunity Recognition, and Target Market 8.2 Market Research, Market Opportunity Recognition, and Target Market 3

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External Url

8.3 Marketing Techniques and Tools for Entrepreneurs 8.3 Marketing Techniques and Tools for Entrepreneurs 4

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External Url

8.4 Entrepreneurial Branding 8.4 Entrepreneurial Branding 5

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External Url

8.5 Marketing Strategy and the Marketing Plan 8.5 Marketing Strategy and the Marketing Plan 6

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External Url

8.6 Sales and Customer Service 8.6 Sales and Customer Service 7

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Attachment

OSX_Entrepreneurship_Ch08_PPT.pptx OSX_Entrepreneurship_Ch08_PPT.pptx 8

attachment 4096773 0

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External Url

Where does Coca-Cola reach? Just about everywhere there are people. Where does Coca-Cola reach? Just about everywhere there are people. 9

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Assignment

Ch 8 Paper Ch 8 Paper 13 10

assignment 4096775 1

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Chapter 9: Entrepreneurial Finance and Accounting

Chapter 9: Entrepreneurial Finance and Accounting Chapter 9: Entrepreneurial Finance and Accounting

External Url

Introduction Introduction 1

external_url 4096776 0

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External Url

9.1 Overview of Entrepreneurial Finance and Accounting Strategies 9.1 Overview of Entrepreneurial Finance and Accounting Strategies 2

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External Url

9.2. Special Funding Strategies 9.2. Special Funding Strategies 3

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External Url

9.3 Accounting Basics for Entrepreneurs 9.3 Accounting Basics for Entrepreneurs 4

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External Url

9.4 Developing Startup Financial Statements and Projections 9.4 Developing Startup Financial Statements and Projections 5

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Attachment

OSX_Entrepreneurship_Ch09_PPT.pptx OSX_Entrepreneurship_Ch09_PPT.pptx 6

attachment 4096781 0

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Discussion Topic

Ch 9 Discussion Ch 9 Discussion 4 7

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Chapter 10: Launch for Growth to Success

Chapter 10: Launch for Growth to Success Chapter 10: Launch for Growth to Success

External Url

Introduction Introduction 1

external_url 4096783 0

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External Url

10.1 Launching the Imperfect Business: Lean Startup 10.1 Launching the Imperfect Business: Lean Startup 2

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External Url

10.2 Why Early Failure Can Lead to Success Later 10.2 Why Early Failure Can Lead to Success Later 3

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External Url

10.3 The Challenging Truth about Business Ownership 10.3 The Challenging Truth about Business Ownership 4

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External Url

10.4 Managing, Following, and Adjusting the Initial Plan 10.4 Managing, Following, and Adjusting the Initial Plan 5

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External Url

10.5 Growth: Signs, Pains, and Cautions 10.5 Growth: Signs, Pains, and Cautions 6

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Attachment

OSX_Entrepreneurship_Ch10_PPT.pptx OSX_Entrepreneurship_Ch10_PPT.pptx 7

attachment 4096789 0

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Assignment

Ch 10 Video Ch 10 Video 8 8

assignment 4096790 1

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Chapter 11: Business Model and Plan

Chapter 11: Business Model and Plan Chapter 11: Business Model and Plan

External Url

Introduction Introduction 1

external_url 4096791 0

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External Url

11.1 Avoiding the “Field of Dreams” Approach 11.1 Avoiding the “Field of Dreams” Approach 2

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External Url

11.2 Designing the Business Model 11.2 Designing the Business Model 3

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External Url

11.3 Conducting a Feasibility Analysis 11.3 Conducting a Feasibility Analysis 4

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External Url

11.4 The Business Plan 11.4 The Business Plan 5

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Attachment

OSX_Entrepreneurship_Ch11_PPT.pptx OSX_Entrepreneurship_Ch11_PPT.pptx 6

attachment 4096796 0

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Discussion Topic

Ch 11 Discussion Ch 11 Discussion 4 7

discussion_topic 4096797 1

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Chapter 12: Building Networks and Foundations

Chapter 12: Building Networks and Foundations Chapter 12: Building Networks and Foundations

External Url

Introduction Introduction 1

external_url 4096798 0

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External Url

12.1 Building and Connecting to Networks 12.1 Building and Connecting to Networks 2

external_url 4096799 0

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External Url

12.2 Building the Entrepreneurial Dream Team 12.2 Building the Entrepreneurial Dream Team 3

external_url 4096800 0

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External Url

12.3 Designing a Startup Operational Plan 12.3 Designing a Startup Operational Plan 4

external_url 4096801 0

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Attachment

OSX_Entrepreneurship_Ch12_PPT.pptx OSX_Entrepreneurship_Ch12_PPT.pptx 5

attachment 4096802 0

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Assignment

Ch 12 Paper Ch 12 Paper 13 6

assignment 4096803 1

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Chapter 13: Business Structure Options: Legal, Tax, and Risk Issues

Chapter 13: Business Structure Options: Legal, Tax, and Risk Issues Chapter 13: Business Structure Options: Legal, Tax, and Risk Issues

External Url

Introduction Introduction 1

external_url 4096804 0

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External Url

13.1 Business Structures: Overview of Legal and Tax Considerations 13.1 Business Structures: Overview of Legal and Tax Considerations 2

external_url 4096805 0

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External Url

13.2 Corporations 13.2 Corporations 3

external_url 4096806 0

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External Url

13.3 Partnerships and Joint Ventures 13.3 Partnerships and Joint Ventures 4

external_url 4096807 0

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External Url

13.4 Limited Liability Companies 13.4 Limited Liability Companies 5

external_url 4096808 0

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External Url

13.5 Sole Proprietorships 13.5 Sole Proprietorships 6

external_url 4096809 0

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External Url

13.6 Additional Considerations: Capital Acquisition, Business Domicile, and Technology 13.6 Additional Considerations: Capital Acquisition, Business Domicile, and Technology 7

external_url 4096810 0

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External Url

13.7 Mitigating and Managing Risks 13.7 Mitigating and Managing Risks 8

external_url 4096811 0

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Attachment

OSX_Entrepreneurship_Ch13_PPT.pptx OSX_Entrepreneurship_Ch13_PPT.pptx 9

attachment 4096812 0

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External Url

Taos B Corp Taos B Corp 10

external_url 4096813 0

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Discussion Topic

Ch 13 Discussion Ch 13 Discussion 4 11

discussion_topic 4096814 1

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Chapter 14: Fundamentals of Resource Planning

Chapter 14: Fundamentals of Resource Planning Chapter 14: Fundamentals of Resource Planning

External Url

Introduction Introduction 1

external_url 4096815 0

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External Url

14.1 Types of Resources 14.1 Types of Resources 2

external_url 4096816 0

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External Url

14.2 Using the PEST Framework to Assess Resource Needs 14.2 Using the PEST Framework to Assess Resource Needs 3

external_url 4096817 0

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External Url

14.3 Managing Resources over the Venture Life Cycle 14.3 Managing Resources over the Venture Life Cycle 4

external_url 4096818 0

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Attachment

OSX_Entrepreneurship_Ch14_PPT.pptx OSX_Entrepreneurship_Ch14_PPT.pptx 5

attachment 4096819 0

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Assignment

Ch 14 Video Ch 14 Video 8 6

assignment 4096820 1

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Assignment

Course Evaluation Bonus 5 points Course Evaluation Bonus 5 points 0 7

assignment 4096821 1

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Chapter 15: Next Steps (Not Graded)

Chapter 15: Next Steps (Not Graded) Chapter 15: Next Steps (Not Graded)

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Introduction Introduction 1

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15.1 Launching Your Venture 15.1 Launching Your Venture 2

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15.2 Making Difficult Business Decisions in Response to Challenges 15.2 Making Difficult Business Decisions in Response to Challenges 3

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15.3 Seeking Help or Support 15.3 Seeking Help or Support 4

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15.4 Now What? Serving as a Mentor, Consultant, or Champion 15.4 Now What? Serving as a Mentor, Consultant, or Champion 5

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15.5 Reflections: Documenting the Journey 15.5 Reflections: Documenting the Journey 6

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Attachment

OSX_Entrepreneurship_Ch15_PPT.pptx OSX_Entrepreneurship_Ch15_PPT.pptx 7

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